About the Digital Marketing Boot Camp
This non-credit career training program teaches students marketing theory, critical thinking skills, and helps them gain practical experience to become a competitive applicant in an ever-growing job market.
The Digital Marketing program is designed to help students with an interest in marketing create a portfolio and begin an entry-level position in the digital marketing field. The curriculum is a project-based course that blends marketing theory, critical thinking skills, and practical experience to prepare students for an entry-level position in a growth industry.
Skills and Concepts:
- Strategy
- Planning
- Analytics
- UX
- Content
- Channel
- Social
- Display
- Technology
- Conversion Tracking
- Project and Agency Management
Learn About:
- Branding
- Market Research
- Digital Advertising
- Competitor Analysis
- Organic and Paid Media
- Google Analytics
- SEO
Career Outlook
Our program provides a fast-paced, detailed curriculum with a full-breadth of digital marketing knowledge in order to be a competitive applicant in an ever-growing job market. Digital Marketing jobs are growing 112% faster than the U.S. national average job growth*.
Upon completion of the program students will be equipped with the tools to be successful at jobs such as marketing coordinator, social media advertising coordinator, branding coordinator, junior UX designer, and more.
Part-time. Flexible. Affordable.
Online Class Format
Students meet online once a week. In addition to the weekly class meeting, students meet once a week for a remote, 30-minute one-on-one with a mentor.
Students start each academic week on Sunday and are required to watch all videos and start working on assignments/projects before their meeting online to be prepared.
